Baseball and cities go together like balls and strikes, hot dogs and mustard, cuffed jeans and sneakers. Adam Zloto gets it. Adam’s a senior global manager for the Levi’s® sports and entertainment team, and the guy who first met with the Major League Baseball folk in Cooperstown where they sketched out a plan on the back of paper napkins to make the Levi’s® MLB collection a reality.
Here’s how he put it: “In my opinion, baseball represents a city more than any other sport. Maybe it’s the tradition of sharing an affection and affiliation across generations — listening to the ball game on the radio with your gramps. Maybe it’s because the majority of team logos focus on city initials, like the New York Yankees, Chicago Cubs or the San Francisco Giants. Maybe it’s just that professional baseball has been around longer than the other major sports and so the connection is deeper, richer, stronger… but for cities with a long baseball tradition, the local team is its pride and joy.”
And thanks to our partnership with MLB, we all get to share that tradition in style. This season, in addition to our regular rotation of Trucker Jackets and Club Coats, we’ve got a full bullpen of new looks, including his and hers chambray button-up shirts, team-color striped tees in classic men’s and women’s styles, his and her rugby shirts and a hooded sweatshirt.
Our history in baseball dates back to the company’s early years and Levi’s® MLB Collection continues to connect us to one of America’s oldest pastimes in the newest styles. So show off your love for your favorite city, your favorite team and your gramps’ favorite game.
Shop The MLB Collection