Denim doesn’t stop at jackets and jeans. Discover accessories made from everyone’s favourite fabric and how to add them to your wardrobe.

We heard you. After years of countless requests from Levi’s® fans (including many of our own employees), our most iconic straight fit is now made for curves. With little to *no* waist gap. 

If you prioritize comfort when picking out an outfit for the day, the Levi’s® 550™ Relaxed Fit might be your g-to pair. We designed these jeans with a loose, easygoing feel in the seat and thigh so that they offer freedom of movement while maintaining our signature durability and timeless style. Whether you’re looking for a laid-back everyday fit or a little extra room for active days, the 550™ brings effortless wearability. But how does the 550™ stack up against other iconic Levi’s® fits? With so many styles available, understanding the differences can help you choose the right pair for you. Let’s compare the 550™ with other top fits to help you find your ideal match.

We all love our 505™ Regular Fit. It's a timeless classic known for its straight-leg design, extra comfortable room in the thigh and effortless versatility (so you can pair them with most things in your closet). Whether you’re running errands, heading to work or going out for the night, the 505™ keeps things simple, structured and always stylish. But how does it compare to other classic Levi’s® fits? With so many options to choose from, knowing the differences can help you make the best decision for your personal style and body type. Let’s break it down so you can find your fit.

What makes it so special? Today we’re getting into the nitty gritty—the craftsmanship, history, styling tips and more—so you understand exactly what makes Levi's® selvedge jeans some of our very best.

POV: You’re getting dressed for an event and you’re looking for something a little more put-together, but still casual. Something versatile and easy to wear. (Bonus if it’s comfortable too). A few try-ons later, you stumble across your favorite pair of 511™ jeans. “Why didn’t I reach for these sooner?” you ask yourself. Oh, well. You look good now."

Like a best friend, your jeans take care of you—but are you taking care of them? Although our denim is durable and made to last for years to come (just ask all our vintage-collector friends), you can still do your part to maintain them as well. Here are our favorite care hacks to keep your jeans looking their absolute best.

A hand-me-down and a Francis Ford Coppola movie. That’s how Mark Avery’s love affair with 501® jeans and Levi’s® began.

Some things never go out of style—like our classic 501® jeans for women. But if you're looking to diversify your denim collection, we also have plenty of other amazing pairs—all with their own special superpowers.

The Official Levi's Style Guide to 500 Jeans | Levi's® US

First days, best days, all the days. This year, we’re taking cues from the inside as students and others embark on another year of success – both in life, and in style. We sat down with six returning college students to learn what they’re wearing and why, and which words of wisdom they’d love to share with other students looking to express their true selves while keeping an eye on the future.

Learn how to wash and keep your black jeans from fading. Check out Levi's® Blog for our expert tips and tricks on how to keep your favorite black jeans black.