Close your eyes. Think “jeans.” Now open. They were 501® Originals, right? With a classic straight leg and iconic styling, they’re literally the blueprint for every pair of modern jeans in existence—burned into the world’s collective cortex ever since Levi Strauss (the man himself!) introduced them in 1873. To this day they’ve never gone out of style. And they never will.

• The original blue jeans
• Our signature straight fit with the iconic button fly
• A blank canvas for customization and self-expression
• This selvedge denim is woven on a traditional shuttle loom, which gives these jeans a tighter weave for extra durability and creates the crisp, finished edge that sets them apart from the rest.