HOW DO YOU SHOW UP?
At Levi’s®, authentic self-expression is behind everything we do—our clothes, for sure, but also our values. So for this year’s Pride campaign, we set out to champion self-expression with a greater purpose. We wanted to celebrate how being able to show up as yourself—in the ways you dress, act, love, create, make people feel—empowers you to show up for others.
And you’ll find a beautiful demonstration of that truth in the lives of our Pride 2023 cast: six inspiring LGBTQ+ individuals from around the globe and across the spectrum of self-expression.