The Levi's® 1950's 701® is the first five-pocket jean crafted especially for women. It was originally introduced in 1934 and was featured in a "dude ranch" photo shoot for Vogue magazine. Like the 501® of the time, this early version of the 701® had a cinched back, curved top block and wide, straight leg. By the 1950s, it had lost the cinch back, but still maintained its distinct high-waisted fit.