Levi’s® x Hello Kitty®

August 1, 2019

We don’t know about you, but our childhood would not have been complete without Hello Kitty. For the past 45 years, she’s been warming the hearts of little kids and grown adults alike with her message of kindness and friendship.

She was born in the suburbs of London, grew to fame in Japan and has been a staple in childhood homes around the world. Hello Kitty weighs the same as “three apples” and is as tall as “five apples.” Her #1 hobby is making new friends — how kawaii is that.

To celebrate the anniversary of this iconic girl, we teamed up with Sanrio® to design a cute collection including our special customizable Hello Kitty t-shirt. Find Hello Kitty’s signature red bow, loveable pals and more highlighted on these limited-edition pieces.


Don’t miss out on all the cuteness. Shop the full Levi’s® x Hello Kitty® assortment online or head into select Levi’s® stores for a retail-exclusive gift with purchase. But hurry, while supplies last.


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