1. Levi’s® Pride

Giddy Up

LEVI’S® PRIDE 2024

This season, we’re celebrating queer joy through self-expression —with a collection inspired by LGBTQIA+ rodeo culture from the ’70s to today. We designed this collection for you to mix, match and make all your own.

*In support of this collection, Levi’s® makes an annual $100,000 USD donation to Outright International, a global organization working to advance human rights for LGBTQIA+ people all over the world.

15 Items
Levi's® Pride Bandana 1
  • Medium Brown - Yellow - Levi's® Pride Bandana
  • Medium Brown - Yellow - Levi's® Pride Bandana
Levi's® Pride

Levi's® Pride Bandana

(4)
£30.00
Levi's® Pride Community Tee 1
  • Pride Bright White - White - Levi's® Pride Community Tee
  • Pride Bright White - White - Levi's® Pride Community Tee
Levi's® Pride

Levi's® Pride Community Tee

(2)
£30.00
Levi's® Pride Rodeo Hat 1
  • Blue - Yellow - Levi's® Pride Rodeo Hat
  • Blue - Yellow - Levi's® Pride Rodeo Hat
Levi's® Pride

Levi's® Pride Rodeo Hat

(2)
£50.00
Levi's® Pride 517™ Bootcut Jeans 1
  • Golden Spurs - Yellow - Levi's® Pride 517™ Bootcut Jeans
  • Golden Spurs - Yellow - Levi's® Pride 517™ Bootcut Jeans
Levi's® Pride

Levi's® Pride 517™ Bootcut Jeans

(7)
£130.00
Levi's® Pride Relaxed Raglan Crewneck Sweatshirt 1
  • Pride Pirate Black - Black - Levi's® Pride Relaxed Raglan Crewneck Sweatshirt
  • Pride Pirate Black - Black - Levi's® Pride Relaxed Raglan Crewneck Sweatshirt
Levi's® Pride

Levi's® Pride Relaxed Raglan Crewneck Sweatshirt

(0)
£60.00
Levi's Regular Cut Pride Socks - 2 Pack 1
  • Black - Black - Levi's Regular Cut Pride Socks - 2 Pack
  • Black - Black - Levi's Regular Cut Pride Socks - 2 Pack
Levi's® Pride

Levi's Regular Cut Pride Socks - 2 Pack

(0)
£13.00
Levi's® Pride Boxer Briefs 1
  • Pride - White - Levi's® Pride Boxer Briefs
  • Pride - White - Levi's® Pride Boxer Briefs
Levi's® Pride

Levi's® Pride Boxer Briefs

(0)
£27.00
Levi's® Pride Liberation Western Trucker Jacket 1
  • Rodeo Boots Trucker - White - Levi's® Pride Liberation Western Trucker Jacket
  • Rodeo Boots Trucker - White - Levi's® Pride Liberation Western Trucker Jacket
Levi's® Pride

Levi's® Pride Liberation Western Trucker Jacket

(1)
£130.00
Levi's® Pride Graphic Shorts 1
  • Pirate Black - Black - Levi's® Pride Graphic Shorts
  • Pirate Black - Black - Levi's® Pride Graphic Shorts
Levi's® Pride

Levi's® Pride Graphic Shorts

(0)
£55.00
Levi's® Pride Cinched Short Stack Tee 1
  • Bright White - White - Levi's® Pride Cinched Short Stack Tee
  • Bright White - White - Levi's® Pride Cinched Short Stack Tee
Levi's® Pride

Levi's® Pride Cinched Short Stack Tee

(0)
£30.00
Levi's® Pride Icon Tote 1
  • Blue - Yellow - Levi's® Pride Icon Tote
  • Blue - Yellow - Levi's® Pride Icon Tote
Levi's® Pride

Levi's® Pride Icon Tote

(1)
£60.00
Levi's® Pride Essential Cap 1
  • Black - Yellow - Levi's® Pride Essential Cap
  • Black - Yellow - Levi's® Pride Essential Cap
Levi's® Pride

Levi's® Pride Essential Cap

(0)
£30.00
Levi's® Pride Graphic Olivia Tank Top 1
  • Bright White - White - Levi's® Pride Graphic Olivia Tank Top
  • Bright White - White - Levi's® Pride Graphic Olivia Tank Top
Levi's® Pride

Levi's® Pride Graphic Olivia Tank Top

(0)
£27.00
Levi's® Pride 501® '93 Cut-Off Shorts 1
  • Rodeo Boots Short - White - Levi's® Pride 501® '93 Cut-Off Shorts
  • Rodeo Boots Short - White - Levi's® Pride 501® '93 Cut-Off Shorts
Levi's® Pride

Levi's® Pride 501® '93 Cut-Off Shorts

(0)
£65.00
Levi's® Pride Icon Long Skirt 1
  • Giddy Up - Blue - Levi's® Pride Icon Long Skirt
  • Giddy Up - Blue - Levi's® Pride Icon Long Skirt
Levi's® Pride

Levi's® Pride Icon Long Skirt

(5)
£100.00
-

LEVI’S® PRIDE 2024

BACK TO OUR ROOTS

Levi’s® were born in the American West. So we have a long history with western wear—and a lot of love for well-placed rhinestones.

-

Levi's® Pride

LEVI'S® PRIDE SHORT 501® ’93
-

Levi's® Pride

LEVI'S® PRIDE COMMUNITY TEE
-

Levi's® Pride

LEVI'S® PRIDE ICON LONG SKIRT
-

LEVI’S® PRIDE 2024

FREE REIN

We designed this collection for you to mix, match and make all your own.

NOT OUR FIRST RODEO

A timeline of Levi’s® support for LGBTQIA+ rights and issues.

  • -
  • -
  • -
  • -
  • -
1 / 5
MEET THE CAST
Seven individuals flaunting their style and finding their bliss.
-
BRONZE AVERY
Musician/Founder
-
ORVILLE PECK
Country Star
-
MATISSE ANDREWS
Model/Makeup Artist
-
VIOLET CHACHKI
Multidisciplinary Artist
-
PARIS HELENA ELYTE
Singer/Photographer
-
BAILEY SALISBURY & SEAN MONAGHAN OF STUD COUNTRY
Line Dance Instructors
Levi's® Pride Bandana 1
  • Medium Brown - Yellow - Levi's® Pride Bandana
  • Medium Brown - Yellow - Levi's® Pride Bandana
Levi's® Pride

Levi's® Pride Bandana

(4)
£30.00
Levi's® Pride Community Tee 1
  • Pride Bright White - White - Levi's® Pride Community Tee
  • Pride Bright White - White - Levi's® Pride Community Tee
Levi's® Pride

Levi's® Pride Community Tee

(2)
£30.00
Levi's® Pride Rodeo Hat 1
  • Blue - Yellow - Levi's® Pride Rodeo Hat
  • Blue - Yellow - Levi's® Pride Rodeo Hat
Levi's® Pride

Levi's® Pride Rodeo Hat

(2)
£50.00
Levi's® Pride 517™ Bootcut Jeans 1
  • Golden Spurs - Yellow - Levi's® Pride 517™ Bootcut Jeans
  • Golden Spurs - Yellow - Levi's® Pride 517™ Bootcut Jeans
Levi's® Pride

Levi's® Pride 517™ Bootcut Jeans

(7)
£130.00
Levi's® Pride Relaxed Raglan Crewneck Sweatshirt 1
  • Pride Pirate Black - Black - Levi's® Pride Relaxed Raglan Crewneck Sweatshirt
  • Pride Pirate Black - Black - Levi's® Pride Relaxed Raglan Crewneck Sweatshirt
Levi's® Pride

Levi's® Pride Relaxed Raglan Crewneck Sweatshirt

(0)
£60.00
Levi's Regular Cut Pride Socks - 2 Pack 1
  • Black - Black - Levi's Regular Cut Pride Socks - 2 Pack
  • Black - Black - Levi's Regular Cut Pride Socks - 2 Pack
Levi's® Pride

Levi's Regular Cut Pride Socks - 2 Pack

(0)
£13.00
Levi's® Pride Boxer Briefs 1
  • Pride - White - Levi's® Pride Boxer Briefs
  • Pride - White - Levi's® Pride Boxer Briefs
Levi's® Pride

Levi's® Pride Boxer Briefs

(0)
£27.00
Levi's® Pride Liberation Western Trucker Jacket 1
  • Rodeo Boots Trucker - White - Levi's® Pride Liberation Western Trucker Jacket
  • Rodeo Boots Trucker - White - Levi's® Pride Liberation Western Trucker Jacket
Levi's® Pride

Levi's® Pride Liberation Western Trucker Jacket

(1)
£130.00
Levi's® Pride Graphic Shorts 1
  • Pirate Black - Black - Levi's® Pride Graphic Shorts
  • Pirate Black - Black - Levi's® Pride Graphic Shorts
Levi's® Pride

Levi's® Pride Graphic Shorts

(0)
£55.00
Levi's® Pride Cinched Short Stack Tee 1
  • Bright White - White - Levi's® Pride Cinched Short Stack Tee
  • Bright White - White - Levi's® Pride Cinched Short Stack Tee
Levi's® Pride

Levi's® Pride Cinched Short Stack Tee

(0)
£30.00
Levi's® Pride Icon Tote 1
  • Blue - Yellow - Levi's® Pride Icon Tote
  • Blue - Yellow - Levi's® Pride Icon Tote
Levi's® Pride

Levi's® Pride Icon Tote

(1)
£60.00
Levi's® Pride Essential Cap 1
  • Black - Yellow - Levi's® Pride Essential Cap
  • Black - Yellow - Levi's® Pride Essential Cap
Levi's® Pride

Levi's® Pride Essential Cap

(0)
£30.00
Levi's® Pride Graphic Olivia Tank Top 1
  • Bright White - White - Levi's® Pride Graphic Olivia Tank Top
  • Bright White - White - Levi's® Pride Graphic Olivia Tank Top
Levi's® Pride

Levi's® Pride Graphic Olivia Tank Top

(0)
£27.00
Levi's® Pride 501® '93 Cut-Off Shorts 1
  • Rodeo Boots Short - White - Levi's® Pride 501® '93 Cut-Off Shorts
  • Rodeo Boots Short - White - Levi's® Pride 501® '93 Cut-Off Shorts
Levi's® Pride

Levi's® Pride 501® '93 Cut-Off Shorts

(0)
£65.00
Levi's® Pride Icon Long Skirt 1
  • Giddy Up - Blue - Levi's® Pride Icon Long Skirt
  • Giddy Up - Blue - Levi's® Pride Icon Long Skirt
Levi's® Pride

Levi's® Pride Icon Long Skirt

(5)
£100.00
-

LEVI’S® PRIDE 2024

BACK TO OUR ROOTS

Levi’s® were born in the American West. So we have a long history with western wear—and a lot of love for well-placed rhinestones.

-

Levi's® Pride

LEVI'S® PRIDE SHORT 501® ’93
-

Levi's® Pride

LEVI'S® PRIDE COMMUNITY TEE
-

Levi's® Pride

LEVI'S® PRIDE ICON LONG SKIRT
-

LEVI’S® PRIDE 2024

FREE REIN

We designed this collection for you to mix, match and make all your own.

NOT OUR FIRST RODEO

A timeline of Levi’s® support for LGBTQIA+ rights and issues.

  • -
  • -
  • -
  • -
  • -
1 / 5
MEET THE CAST
Seven individuals flaunting their style and finding their bliss.
-
BRONZE AVERY
Musician/Founder
-
ORVILLE PECK
Country Star
-
MATISSE ANDREWS
Model/Makeup Artist
-
VIOLET CHACHKI
Multidisciplinary Artist
-
PARIS HELENA ELYTE
Singer/Photographer
-
BAILEY SALISBURY & SEAN MONAGHAN OF STUD COUNTRY
Line Dance Instructors