Hello Thanks so much for reaching out. At Levi's, we understand that the smallest details can make a big impact. From fabric treatment and finishing to fabric composition, every aspect plays a role in how a garment looks, fits, and feels. We also know that accurate representation is key when it comes to shopping online. While we make every effort to showcase the true color of our products in our photos, variations in lighting can sometimes cause slight differences. Thank you for bringing this to our attention - we'll make sure to flag it and take any necessary steps to improve our product listings. Levi's US Customer Service