Levi’s® Red Tab™ Member Program | Join & Collect Coins

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Like the sound of free shipping on every order? How about getting exclusive access to products, events, offers and more, all for free? Sign up now to get in on the good stuff and receive a special enrollment benefit.

Red Tab™ Member Perks.

Here’s what’s up if you’re a member:

JOIN NOW

EARLY ACCESS TO PRODUCT DROPS

Want to be the first to know about new arrivals, exclusive collabs and limited editions? Levi's® Red Tab™ members get in early to see and shop before anyone else. VIPs, right this way…

Animation of number one icon and photography from four of Levi's exclusive collections: Gianni Lee, Come Tees, Bentgablenits, Collina Strada

BIRTHDAY SURPRISES

As a member, you’ll get early access to our biggest promotions and we’ll help you celebrate important moments (like your birthday) with a special surprise.

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FREE SHIPPING ON EVERY ORDER.

Love free shipping? How about all day, every day? Only for Levi’s® Red Tab™ members.

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CURATED VIP EVENTS & COMPETITIONS

Experience it all—member events, DIY workshops and more. We’re cooking up awesome ideas all the time and you’ll be the first to know when they happen.

Animated VIP Events icon (threaded starburst) with an image of Red Tab™ exclusive Tailor Shop workshop with Gianni Lee

EARN & BURN COINS. 1€ = 10 COINS.

Coins on every purchase. They’re easy to earn and redeemable for exclusive vouchers and rewards.

EXCLUSIVE MEMBER MOMENTS

RESAP Workshop

Throught the collaboration between Levi's® and the upcycling brand Resap Paris, we offered our Levi's® members tickets to participate in the upcycling workshops and to win the pieces of the Resap x Levi's® capsule.

Levi's® Ambassadors

To celebrate our members, we organized a contest to elect the next loyalty program ambassadors for the following 4 seasons and lived 4 exceptional VIP Levi's® experiences, such as a shooting experience in Paris, attending the Mad Cool Festival in Madrid, private shopping experiences and more! Want to be next?

Levi's® week

During Milan Design Week, we presented the new limited edition Connubia Reef by Levi's® armchair and inaugurated the Levi’s® Pop Up at Via Capelli 1, where we offered our members two customization appointments with artists Scombinanto and Disegnetti Depresetti.

We Love Green festival

A once in a lifetime opportunity...We gave away 2 VIP Passes and 10 weekend Passes for the We Love Green Festival 2022!

Levi's® Red Tab™ Membership

The best of Levi’s®, tailored just for you.

Download the app and discover a new mobile shopping experience + app exclusive content & product launches. Get notified on upcoming offers and drops so you never miss out.