Ci siamo immersi nel Primavera Sound Barcelona 2025 insieme al pubblico del festival e importanti creativi, per proporti i migliori look Levi's® nel loro ambiente naturale: sotto il sole, vicino al palco e in mezzo alla gente.

"From June 2–8, Primavera Sound took over the city. And Levi’s® was there to turn the volume all the way up. As the exclusive denim partner, we didn’t just show up. We built a festival inside a festival, filled with live music, personal style, bold customisation and the unapologetic self-expression that defines Levi’s®."

We celebrated the anniversary of the jean that started it all by turning Amsterdam’s Café Baskèts into a living tribute to 501® style. Take a peek into the takeover, complete with live music, custom details and a whole lot of denim.

Per celebrare l’arrivo della nuova collezione Primavera, Levi's® ha conquistato Copenaghen con un’ode XL al denim, abbracciando lo stile scandinavo.