LIVE IN LEVI'S®

Introducing the Levi’s® Music Project.
Supporting music education to inspire
the next generation.
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LEVI’S® MUSIC PROJECT

Giving back is in our DNA. We've always believed that small actions can lead to big change.

The Levi’s® Music Project supports music education by providing access to educational programs, community
resources, and industry-leading professionals to youth around the world.

See how we partnered with Alicia Keys, Vince Staples, and SZA to inspire the next generation.

Alicia keys
BROOKLYN, NY

Alicia takes her talents back to New York to
help launch a hands-on Music Technology
class for high school students.

WATCH HER STORY

VINCE STAPLES
LONG BEACH, CA

Vince returns home to build a new music
studio and education program for young
artists at the YMCA.

WATCH HIS STORY

SZA
CAMDEN, NJ

SZA goes back to New Jersey to unite Camden
youth around music and healthy living with
music workshops and a summer concert series.

WATCH HER STORY

#SUPPORTMUSIC

Let’s inspire the next generation together. Supporting our mission is easy—
when you buy a limited edition Levi’s® Support Music pin, a portion of the
proceeds will help provide access to music education programs.

BUY A PIN. SUPPORT THE CAUSE.

Looking for another way to show your support?
Use #SupportMusic and #LiveInLevis to show us the music in your life.

SEE HOW OTHERS #SUPPORTMUSIC

Get Their Looks

From legendary music icons to the fans who support them, Levi’s® has always been there.

ALICIA KEYS

Keeping it soulful from her music to her style.

VIEW STYLE

VINCE STAPLES

Living it up in jeans and a tee.

VIEW STYLE

SZA

Making an impression on and off the stage.

VIEW STYLE

Levi’s® Gives Back

Levi’s® has a rich history of supporting progress around the world—from artists to activists to athletes.
Check out a few ways we’re inspiring other communities.

LEVI'S® SKATEBOARDING

LEVI'S® COMMUTERTM

LGBTQA

SEE HOW PEOPLE AROUND THE WORLD
#LIVEINLEVIS AND #SUPPORTMUSIC

New York, Berlin, or Tokyo - every music community is unique in its own way.
Show us how you support music using #SupportMusic and #LiveInLevis for a chance to be featured.