SUSTAINABLE DENIM AND CONSCIOUS CONSUMPTION
Sustainability /
October 2020
You’re reading SecondHand Stories, our series that examines the relationship between sustainability and style. In honor of the Levi’s® SecondHand launch, we’re sharing interviews and firsthand narratives from influential leaders who are bringing awareness to climate change, conservation and social justice issues.
Rachael Wang is a New York-based stylist, creative consultant, and ethical fashion advocate. Here, she sits down with Callia Hargrove, founder of Backstory Consulting and CD Denim, for an open conversation on the beauty of secondhand denim, social justice and how anyone can become a more responsible consumer.
Callia: You have one of the most enviable vintage denim collections, and your secondhand Levi’s® are especially impressive. How’d you get started collecting vintage denim?
My favorite thing about hanging out at the flea market was the chatty vendors. A good story would almost always compel me to hand over my babysitting money. Most often, I found myself drawn to old jeans amidst piles of plastic toys, dusty books, records and tangles of jewelry. I think jeans tell stories about life better than any other object. I’ve been collecting secondhand jeans for over twenty years now and each pair is a treasure to me.
What's the story behind your first vintage pair?
Callia: I’ve held onto some of the same pairs of jeans since high school. How do you make denim last?
Rachael: Wash them less often and air dry. When they develop holes, learn to mend and patch them yourself. When your body changes or you want to update the silhouette, take them to the dry cleaner or a Levi's® Tailor shop for alterations. A pair of jeans will be one of the hardest-working and longest-lasting items in your closet. The best thing we can do to reduce our environmental impact is to keep them in rotation as long as possible.
Portrait of Rachael Wang wearing Levi's® Trucker Jacket and vintage 505 jeans.
Callia: What got you into sustainability and how has your relationship to it changed over the years?
Callia: In 2020, we find ourselves at the crux of a pivotal time in history with so many societal issues converging. How are you reacting?
Portrait of Rachael Wang wearing vintage Levi's® flared cords.