Creating an Icon From Back to Front

May 24, 2018

Leather patch. Red tab. Arcuate-stitched pockets. There aren’t many things more iconic than the rear view of a pair of Levi’s®. From our legendary 501® Original to our modern-day Wedgie Fit and Mom Jeans, we’ve been in the business of making sure you feel great from every angle since 1873. Join us as we take a look back at some of our favorite backsides.

What’s your favorite Levi’s® point of view? Tag @levis on Instagram and show us how you #LiveInLevis for a chance to be featured.


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