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waarmee het allemaal begon door Café Baskèts in Amsterdam om te toveren tot een levend eerbetoon aan de 501®-stijl. Neem een kijkje bij de overname, compleet met livemuziek, speciale details en heel veel denim. Vijf dagen lang combineerde het café het iconische erfgoed van Levi's® met lokale invloeden. Van de met denim verpakte keuken tot de zorgvuldig geselecteerde visuele merchandising op de ruiten: elk detail was een eerbetoon aan de originele blauwe jeans en de manier waarop die zich blijft ontwikkelen. ### Live vanuit het 501® Café We trapten af ​​met een exclusief liveoptreden en zetten daarmee de toon voor een week vol gezelligheid, creativiteit en natuurlijk cafeïne. Speciale grafische elementen vrolijkten de ruimte op en zorgden voor een energieke uitstraling in iedere hoek, van de baristabar tot de servetten met het logo erop.  ### Koekjes en T-shirts op maat Gasten werden uitgenodigd om gepersonaliseerde Levi’s®-denim te creëren en te genieten van een speciaal samengesteld menu met onder andere blauwe sap, limited-edition 501®-koekjes en sandwiches verpakt in papier bedrukt met het logo. Zelfs de koffiebekers en schoonmaakdoekjes kregen de 501®-behandeling.      ### Loyaliteitsvoordelen die er echt toe deden __In het hart van de activatie? Onze leden. Als dank aan onze Levi’s®-community kregen Red Tab™-leden toegang tot exclusieve voordelen:__ -Kans om €501 te winnen om te besteden aan Levi’s® in winkels in heel Nederland; -Klanten die een paar 501® Jeans in de winkel kochten, ontvingen een koffievoucher voor het 501® Café (20–25 mei); -Leden ontvingen ook een stempelkaart voor 10% korting op aankopen in de winkel. - [SIGN UP. IT’S FREE.](https://www.levi.com)  ### Vijf dagen. Eén café. Helemaal 501®.  Enjoy benefits like free shipping, exclusive access, birthday rewards and more. 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