Levi’s® Music Project x Rigoberta Bandini
Campaigns and Collaborations /
August 2022
RETURN TO THE LEVI’S® MUSIC PROJECT WITH RIGOBERTA BANDINI
Levi's® renews its commitment to music education with a new edition of the Levi's® Music Project. This year, the training programme moves into online distribution to reach as many artists as possible. This time, artist of the moment, who has shaked up the spanish music scene, Rigoberta Bandini will share her skills and talent with the 2022 participants.
LEVI'S® MUSIC PROJECT, CLOSER TO THE TALENT
The Levi’s® Music Project is joining streaming platform Discord for the first time, to reach people everywhere. Our ambassador Rigoberta Bandini will set the entire Discord community our “Remix Challenge”, inviting listeners to co-create a new version of one of her hits. Rigoberta Bandini will invite her followers to remix one of her hits. She will share some of her own tools and beats with the community to inspire their creations.
Participants can remix the song and send it straight to the artist via the Discord platform on our Levi's® Music Project Spain channel. Rigoberta (aka Paula) will select her top 5 remixes, then hold a live feedback session with their creators on Discord on 18 May. Stay tuned, it’s about to start!
IN THE STUDIO WITH RIGOBERTA BANDINI
We enter Abuelita Studios to learn about the processes and dynamics of creating Rigoberta Bandini's songs. In addition, her producer, Stefano Macarrone, her partner and co-writer of her songs, Esteban Navarro, and herself, reveal some of the secrets behind their productions.
Hit play!
We sneak into the artist's hit kitchen to discover her creation process, from when she receives the first model until it grows in the production phase and becomes an anthem. Press play to see Paula work with her team, learn about the programs they use, the musical style that the artist is inspired by, and much more!
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WHAT MATTERS MOST TO ME IS THAT A SONG MAKES ME FEEL SOMETHING, OTHERWISE I DON'T BRING IT OUT
RIGOBERTA BANDINI: BEHIND THE STAGE
Join Rigoberta Bandini backstage and discover her inspiration, her writing process and much more.
Rigoberta Bandini worked with the Levi’s® Music Project to create content revealing part of her creative process, from her inspirations to studio production, offering glimpses of the various steps involved in her creative process and the final production of her most iconic songs.
MY INSPIRATION COMES FROM ALL THE THINGS THAT MAKE US FEEL TOGETHER
As a result of the "Ay Mama" remix challenge, Rigoberta Bandini chose her 5 favorites and connected with the winners through a Discord session where we listen to all the great songs and where she gives them her personal feedback. Do not miss it!