About Levis Strauss & Co.

About Levi Strauss & Co.

Our style may be as fresh as tomorrow, but we go way back — to 1853.

That’s when Levi Strauss & Co. began. Later, Levi Strauss, the man, partnered with Jacob Davis to invent the blue jean. And we’ve been innovating ever since.

Levi Strauss & Co. is one of the world’s largest apparel companies and a global leader in jeans. The Levi’s® brand is just part of our story. We’re also home to Dockers® and Denizen®. We have some 500 stores, and our products are available in 110 countries around the world.

Want to learn more about us? Visit LeviStrauss.com.


Our Values

  • Empathy

    Walking in other people’s shoes

    Empathy begins with paying close attention to the world around us. We listen and respond to the needs of our customers, employees and other stakeholders.

  • Integrity

    Doing the right thing

    Integrity means doing right by our employees, brands, company and society as a whole. Ethical conduct and social responsibility characterize our way of doing business.

  • Originality

    Being authentic and innovative

    The pioneering spirit that started in 1873 with the very first pair of blue jeans still permeates all aspects of our business. Through innovative products and practices, we break the mold.

  • Courage

    Standing up for what we believe

    It takes courage to be great. Courage is the willingness to tell the truth and to challenge hierarchy, accepted practice and conventional wisdom. It means standing by our convictions and acting on our beliefs.